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Videos

Webinars

Embracing the future

What's it about?The pressures of the last years have been urging brands not only to think differently in terms of corporate social responsibility, shopping convenience, and sustainability but to embrace them with new products, activations, and...

Catalogue: Webinars 2022
Authors: Jie Ying Chow, Dobrinka Vicentijevic, Sanchita Ray, Natnicha Bhumaratana, Anindita Mitra
Companies: EyeSee, Danone
April 13, 2022

Videos

Get a G.R.I.P on the new normal

ThinkGlobal Qualitative, an international alliance of marketing thought leaders, spoke with insights and brand professionals around the world and uncovered their top four challenges: Growth, Recovery, Innovation and Pivot (G.R.I.P.). We put our heads...

Catalogue: Insights Festival 2020
Authors: Corette Haf, Ilka Kuhagen, Jay Zaltzman, Piyul Mukherjee, Roben Allong
September 15, 2020

Webinars

How to design and execute online research

COVID-19: The emergence and spread of this virus have forced us to make changes in our behavior like no other event in recent history. Economic conditions in many countries, including Indonesia, have decreased significantly. Economic turnover has...

Catalogue: Webinars 2020
Authors: Saurabh Sardana, Jonathan Lai
Companies: Blackbox Research Pte Ltd, Dynata
May 14, 2020

Videos

The Artificial Intelligence DRIVE in ASIA PACIFIC

With the ESOMAR/MRSI Asia Pacific conference rescheduled to 1-3 November, programme committee member Takeshi Oshima from insurance company MetLife talks about what programme features inspire him and invites some of the presenters to join him for a...

Catalogue: ESOMAR TV: Asia Pacific at Home
Authors: Takeshi Oshima, Gigi Leung, Minh Nguyen, Yohei Takeshita, Toshimitsu Sekii
April 16, 2020

Videos

Demystifying machine learning

Research departments are under pressure. They are expected to deliver faster, cheaper and more impactful insights than ever before. Instead of doing more and faster research, insight departments are also able to revisit existing data sources. Often,...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Authors: Sjoerd Koornstra, Wim Hamaekers
Company:
November 11, 2018

Research papers

Data integration and the future of market research

While the use of automation for text and data analysis, charting, or sampling continues to grow, not everyone is convinced. We will explore how market research needs to create situations where automation leads to a change in the way research is done....

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Author: Elizabeth May
Company: Research Now SSI
May 13, 2018

Videos

Data integration and the future of market research

While the use of automation for text and data analysis, charting, or sampling continues to grow, not everyone is convinced. We will explore how market research needs to create situations where automation leads to a change in the way research is done.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Author: Elizabeth May
Company: Research Now SSI
May 13, 2018

Research papers

MetLife insights engine

This paper is about MetLife's journey to use activated marketing and business insights as a source of differentiation and the knowledge management platform and process that drives it. MetLife's knowledge management platform, the Insight Engine, is...

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Authors: Carolina Erlich, Flynt Tuller
Company: MetLife Inc.
March 22, 2018